The Census has consequences that all Alaskans will live with for the next 10 years. Join us to spread the word about the importance of the 2020 Census and help ensure a complete and accurate count of all Alaskans.

The 2020 Census will start in Toksook Bay, Alaska, on January 21, 2020. This once-a-decade population count determines how much funding our communities receive for local services, provides data that inform businesses that grow our economy, and helps determine our state’s legislative districts.

About

Alaska Counts is a nonpartisan education initiative to inform public, private, nonprofit, and Native entities representing the interests of people around the state about the 2020 Census. The campaign is organized by the Alaska Census Working Group, whose members and partners are displayed below.

FAQ

What is the Census?

The decennial census aims to count every person residing in the United States each decade. It affects funding decisions at every level of government, and targets more than $800 billion annually in federal funding that goes to states, localities, and families. Census data guides community decision-making affecting schools, road and highway planning, health care services, business investment, housing and much more.

Local census takers, or enumerators, will start counting Alaskans in villages and rural Alaska communities in January 2020. Residents of Anchorage, Fairbanks and other large Alaska cities will respond to the 2020 Census online, by phone, or mail in mid-March. Participation in the Census is required by law.

As the country’s largest and least densely populated state, Alaska has one of the hardest populations to count. But an accurate count is vital; an undercount of Alaskans means our state fails to receive its fair share of federal resources.

Why should Alaskans complete the Census?

When Alaskans go uncounted, we all lose out.

Responding to the census helps communities get the funding they need for local public services and helps businesses make data-driven decisions that grow the economy.

The Census determines the resources that go to Alaska to help build roads and infrastructure, support hospitals, and deliver public services to children, veterans, seniors and families.

During this once-in-a-decade effort to count the U.S. population, the United States Census Bureau calculates a participation rate for each area, or the percentage of questionnaires mailed back by households that received them. In 2010, Alaska had the lowest participation rate in the nation at 64 percent. Thinking about it another way, that means over one-third of Alaskans DID NOT respond.

A similar undercount of our state in 2020 means Alaska will not receive its fair share of federal funding for the following 10 years. In the face of increasing state and local budget constraints, we cannot afford an undercount in 2020.

Who uses census data?

Census data is used as the basis for distributing more than $800 billion in federal funds annually to states, boroughs, and communities to support resources such as schools, hospitals, and fire departments. Census data inform business decisions, policy, community initiatives, and consumer advocacy.

An accurate count is critical for Alaskan businesses and nonprofits to invest strategically in communities across our state. Census data allows these entities to understand local markets and their constituencies and to plan accordingly for the future.

  • Businesses use the census to decide where to build offices, facilities, and stores, which in turn create jobs.
  • Local governmentsuse the census for public safety planning, emergency preparedness, and budgeting for schools, roads and healthcare.
  • Transportation planners receive funding based on census data, which goes to planning, constructing, and preserving safe public roads, highways and bridges, and replacing old infrastructure.
  • Hospitals receive financial assistance to provide care to uninsured, low-income children (CHIP), pregnant women, and seniors who meet income requirements, Alaskans age 65 or over, and those with certain disabilities.
  • Schools and educational institutions receive assistance based on census data, including Title I aid, special education grants, and the National School Lunch Program.
  • Nonprofit organizations rely on census data to identify community needs, request and fund programs, monitor trends and assess program effectiveness.

Will Alaskans’ responses to the Census remain confidential?

There are strong, long-standing legal protections in place that prohibit the Census Bureau or any other part of the federal government from using census data against the people who supply it.

Your individual responses to the 2020 Census are confidential and can only be used to produce statistics. This includes responses on census questionnaires, names, addresses, and residential locations.

By law, the U.S. Census Bureau cannot share an individual’s information with immigration enforcement agencies, law enforcement agencies, or allow it to be used to determine your eligibility for government benefits. This means that a landlord, employer, or business will never have access to your responses to the Census.

It is a felony for Census workers or Census Bureau employees to publish or distribute individual responses or any information that would identify an individual, business, or organization. Employees who view individual census responses are sworn to protect the confidentiality of those data for life – anyone who wrongfully discloses census data is subject to a fine of up to $250,000 and a prison sentence of up to five years.

Get Involved

What can I do to help?

Join or start a Complete Count Committee

Complete Count Committees (CCCs) are volunteer committees that increase awareness about the importance of the census and motivate residents to respond. Committee members represent a cross section of each community, including government agencies; tribes; education, business, nonprofit, and faith-based organizations; and the media.

Help recruit census employees

The U.S. Census Bureau will hire 1,000 Alaskans to staff area census offices, partner with communities, and conduct field work, including counting, or enumeration. Click here to learn more about 2020 Census Recruitment.

Encourage Alaskans to apply for flexible, part-time Census jobs TODAY.

Mobilize your community!

We need trusted community leaders to help educate Alaskans about the importance of the Census and to engage, encourage, and ensure self-response and participation.

In the digital age of high volumes and multiple sources of information, compounded by distrust of unfamiliar information sources, local voices of leadership are critical to achieving an accurate count in 2020.


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